Keyword "CATERING MARKET" found in the following publications:
MASCOTS AS A POSITIONING TOOL IN ST. PETERSBURG'S CATERING MARKET
In today's hospitality industry, effective brand positioning and creating an emotional connection with consumers are becoming increasingly important. One tool ...
A MODEL OF SEGMENTATION OF RESTAURANT CUSTOMERS IN THE DIGITAL ECONOMY
In the conditions of digital transformation of the catering market, restaurants need to know the typical behavioural patterns of ...