Keyword "TARGET AUDIENCE" found in the following publications:
- The authors come to the conclusion about the necessity of branding higher education institutions – Lipetsk State Technical University (LSTU), ...
ANALYSIS OF FACTORS INFLUENCING THE IMAGE OF THE REGION
This article analyzes the main components of the process of developing a positive image of a region, which increase ...
THE USE OF CREATIVE STRATEGIES IN ADVERTISING AS A KEY TO ITS SUCCESS
In the course of the study, there was analyzed such a phenomenon in the modern production of creative advertising, as ...
BRAND PROMOTION STRATEGY IN THE CULTURAL SPHERE THROUGH CONTENT MARKETING
 Currently, in the field of culture, regardless of the forms of functioning of museums and exhibition centers, the issues ...